Branding with Shell 

Founded in 1897, Shell is the world’s largest single-brand retailer, with over 43,000 retail stations spread across more than 80 countries. An amazing 300 cars visit a Shell retail station every second, 365 days a year. Shell is an international energy company that aims to meet the world’s growing need for more and cleaner energy solutions in ways that are economically, environmentally and socially responsible. 


USPP-Tri Lakes, LLC will help you put your best foot forward when you brand with Shell. Shell stations feature state-of-the-art designs and features that will keep your customers coming back again and again. Your station will stand out from the rest with options for seamless integration of rewards programs to tap-and-pay options such as Apple Pay and Google wallet.

Shell’s retail stations, quality fuels, and the Fuel Rewards® loyalty program are well recognized and enjoyed by customers from coast to coast. As the #1 Fuels Retailer in the US, we provide our retailers with proven brand strength and a solid portfolio of innovative products, programs, and services that can help accelerate your bottom-line performance.



A trusted name in the Great Lakes region, the Shell brand comes with built in brand awareness. Fuel customers are as loyal to their their brands as any consumer. And consumers are particularly loyal when their purchase will have an effect on an investment such as their vehicle. Choosing a brand identity such as Shell for your gas station comes with built-in trust. As a leading wholesale fuel supplier for the Great Lakes region, USPP-Tri Lakes, LLC has programs and benefits to help you maintain that level of trust. Whether it is working to increase your brand presence, or general maintenance that shows your customers you care, we are here to help.

USPP-Tri Lakes, LLC is more than just a fuel supplier, we will work with you to increase your visibility and help you implement programs that increase brand loyalty resulting in increased sales. From basic gas station branding improvements to complete service station overhauls, USPP-Tri Lakes, LLC is ready to invest in you. The diversity within our client-base creates a constant flow of innovation that we share with all of the stations we serve, keeping you in the lead.

Learn more about Shell.

Contact USPP-Tri Lakes, LLC for more information on how choosing us for your wholesale fuel supplier will improve you business through branding.